July 2011

Tell Customers Why They Should Care

When putting together marketing materials for your company, it's incredibly easy to get carried away with long lists of features or services. The longer the list and the more in-depth you get with impressive technical details, the better you must look to prospective customers… right?...

September 2009

Keyword-Rich Content Q&A

Album's blog has mentioned a few times "keyword-rich" content.  Hopefully these Questions & Answers will help clarify how you can achieve this! What does it mean to have “keyword-rich” content? Search engines like Google and Yahoo have “crawlers” that search websites looking for the ones that have relevant...